A large automotive group representing leading brands is looking for a Group Head of Digital (CDO) to lead the digital strategy and activity across the group.
This is a senior leadership role responsible for shaping the group’s digital vision and driving growth through digital platforms, performance marketing, advanced analytics, and AI-driven innovation.
The role combines strategic leadership with hands-on guidance across digital products, marketing performance, and technological initiatives.
What You’ll Do:
Lead the Digital Strategy-
- Define and lead the group’s digital and growth strategy across multiple brands and subsidiaries
- Build and manage the group digital roadmap, priorities and budgets
- Drive digital innovation and AI adoption across marketing and digital products
Manage Digital Platforms & Projects-
- Own and oversee the group’s digital ecosystem including websites and digital platforms
- Lead cross-organizational digital projects and integrations
- Improve user experience, conversion and digital performance
Drive Digital Marketing Performance-
- Lead performance marketing and media activity across channels
- Manage significant media budgets and work with media agencies and partners
- Define campaign goals and optimize performance to maximize ROI and lead generation
Data, SEO & Measurement-
- Lead SEO and GEO strategies across brands
- Build and manage analytics frameworks and executive dashboards
- Drive data-driven decision making across digital activity
Requirements:
- 5+ years of experience leading digital activity in a large organization or multi-brand group
- Proven experience managing teams and complex matrix organizations
- Strong experience managing large digital media budgets (Meta, Google, programmatic platforms, publishers)
- Hands-on experience with SEO and performance marketing
- Experience leading cross-organizational digital projects
- Strong analytical capabilities and experience with advanced analytics tools
- Solid understanding of CRM systems and customer lifecycle management
- Strong business acumen with the ability to connect strategy, technology, and commercial results
Additional Info:
- The position is based on Rishon LeZion
- Includes a car
**To apply for this position, select Posiiton > Head of Digital
